a division of CyberGraph Advertising, Inc.
NEWSLETTER
February 22, 2008

Easter is just around the corner. See what's new in our design catalog to jump start your advertising:

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INRODUCING BARRICADE GRAPHIC ART:

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All barricade graphic art is of sufficeint quality to be printed in the large scale required for barricades and billboards.


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PRODUCT OF THE MONTH - BARRICADE & STOREFRONT GRAPHICS

barricade graphics - product of the monthsave during march

Some items to consider when selecting how to dress up your vacant spaces:

  • Will access be needed from the front of the space?
    If the barricade/storefront has a front door or gate, special consideration needs to be given to accessing the space. Options include cutting out the graphic around the door, incorporating the door into the design, or using an adhesive graphic on the door to blend into the rest of the graphic.
  • Displaying photos of storefront images often leads shoppers to believe the store or store type displayed is actually going to opening in that space.
    Consider using image advertising or generic graphics such as landscapes or illustrated scenes rather than actual storefront photo images. Setting false expectations for your customers can generate negative word of mouth advertising and distance your shoppers.
  • Will the graphic treatment need to be moved or reused?
    Adhesive graphics are not reusable. Typical barricade graphics are giant banners that are simply screwed to a wall surface. If installed and removed carefully, these barricade graphics can be moved and reused.
  • How long will the graphic likely be used?
    The longer you intend to use a graphic, the higher quality production you should use. For example, if you plan on reusing or moving your graphics more than once, we recommend ordering your graphics printed on a heavier material that will hold up to the additional wear better. The slight additional cost is more than offset by your ability to reuse the graphics.
  • Will the graphic be an indoor or outdoor installation?
    For outdoor installations we recommend upgrading to a heavier vinyl material when selecting barricade graphics. Many customer opt for adhesive graphics for outdoor installations which apply easily to glass and other smooth surfaces.

All our barricade graphic products are printed using high quality outdoor durable inks that are rated for up to two years continuous outdoor use. Actual length of use depends on level of sun exposure, and material chosen.

For a free custom quote on your project, please call our offices toll-free at
888-625-5744.

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610 N. Person Street, Raleigh, NC 27604 • 919-834-2725

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